VP Sales ,UK & Ireland
James brings a unique blend of experience to Samsung, he started his career with Accenture in the financial services sector. From there, he moved to Nokia to help the brand reinvigorate its approach to the smartphone market, eventually joining the senior leadership team as Director of West Europe and Retail Director of UK & Ireland. After leaving Nokia, James devoted his time to growing several technology start-ups including Freeformers (a digital transformation specialist) and a HR Tech businesses, where he was able to blend a start-up mindset with the knowledge of how large organisations operate to deliver success. James joined Samsung UK & Ireland as Director of Sales in August 2017 and is responsible for consumer and B2B sales across the full Samsung IT and Mobile portfolio.