James joined Samsung in 2017 as the Sales Director for Samsung’s Mobile division in the UK and Ireland, utilising his expertise across management consultancy and sales and marketing. He began his career as a consultant with Accenture, specialising primarily in strategy and business process transformation, and later progressed to the role of Sales Operations Director for Nokia within the UK and West Europe. James has also held the role of COO at two fast-growth founder-led start-ups, responsible for the growth and development of the companies both in the UK and overseas.
"The sales propositions, promotions, focus and delivery of Samsung campaigns over the last few key device launches have both rivalled and exceeded what even the likes of Apple have done. James has driven his team to ensure that the sales element of these launches and beyond have delivered great successes for Note 9, S9, A-Series and most recently the S10 family."