Chris Millington, a stalwart in the UK telecoms industry, joined emporia in 2019 and spearheaded the brand's successful launch in the UK and Ireland in 2020. With a robust background spanning over 25 years, he has held senior leadership and management positions at Doro, Oregon Scientific, Sony, and Kenwood. During his tenure at Doro, he was instrumental in establishing the senior mobile category in the UK, a testament to his commitment to empowering older phone users - this mission continues to drive him. With emporia’s renewed focus on ageless accessibility and targeting the younger 50+ demographic, Chris is embracing the challenge of cultivating this burgeoning market opportunity.