Championing Diversity and Inclusion in Leadership
The only award of its kind, the Power 50 ranks the UK mobile industry’s most influential individuals.
To make the Power 50 list, an executive needs to be bold in their leadership and vision, and have exceeded expectations in the different categories we have chosen. We look for those who have influence beyond their existing roles, in addition to imbuing their businesses with their values.
This list is chosen by our expert editorial team with the final Power 50 winner being announced at the awards themselves.
2026 Power 50
Aideen Chambers Director of Connectivity, Sky
Alex Baldock
CEO, Currys
Alex Pott
Director of Consumer Digital, VodafoneThree
Allirajah Subaskaran Founder and Chairman, Lyca Mobile
Andrea Doná
Chief Network Officer, VodafoneThree
Andy Morris Executive Vice President and President of EMEA, Likewize
Annika Bizon
Vice President, UK & Ireland, Samsung UK&I
Ben Case
Managing Director of Connectivity, Sky
Ben Carter
Managing Director, Pure Communications Group
Brendan Arndt
Senior Devices Manager, VodafoneThree
Christian Hindennach
Chief Commercial Officer, Virgin Media O2
Claire Gillies
CEO – Consumer, BT Group
Craig Smith
Group Managing Director, Mazuma Mobile
Dame Melanie Dawes
Chief Executive, Ofcom
David Copestake Business Development Director, Tech3PL
Ed Connolly
Chief Commercial Officer, Currys
Greg McCall
Chief Security and Networks Officer, BT Group
James Du-Cann Telecom Director, UK, Apple
Jeanie York
CTO, Virgin Media O2
Jo Bertram
CEO of O2 Business, Virgin Media O2 Business
Jon James
CEO – Business, BT Group
Jon Shaw
Consumer Operations Director, VodafoneThree
Jonathan Taylor
CEO, Tesco Mobile
Juney Mitski
Chief Executive and Commercial Officer, Bamboo Connect
Kate Dohaney
CEO, giffgaff
Liz Kendall
Secretary of State for Science, Innovation and Technology, UK Government
Lutz Schüler
CEO, Virgin Media O2
Malcolm Cubitt
Director of Mobile, EE, BT Group
Marc Cooper
Managing Director & GM – EMEA & Global Travel Retail, Belkin
Mark Trundle
Vice President, UK & Ireland, Samsung UK&I
Max Taylor
CEO, VodafoneThree
Miles Norman
UK&I Country General Manager, Lenovo Mobile Business Group (Motorola)
Nick Gliddon
Director, Business, VodafoneThree
Nick Porter
VP of MX Product, Strategy & Commercial, Europe, Samsung
Nicki Lyons
Chief Corporate Affairs and Chief Sustainability Officer, VodafoneThree
Paul O'Sullivan
Director of Wholesale Mobile, Virgin Media O2
Paul Crossman
CEO, Genuine Solutions
Peter Carnall
Managing Director, ege
Phil Lander
VP, Mobile Experience, B2B, Samsung Electronics UK
Ravi Navaratnam
MD, GK Telecom & Founder and Director, eROAMING
Rohit Vedi
Managing Director, iD Mobile
Sharon Meadows
MD Marketing & Commercial – Consumer, BT Group
Simon Holden
CEO, CityFibre
Stephen Shurrock
CEO, Lebara
Steve Oliver
CEO, MusicMagpie
Terry O'Brien
CEO, Giacom
Thea Sztejka
Managing Director, BT Wholesale
Valeria Baiamonte
Director of Network Strategy & Transformation, VodafoneThree
Wilkin Lee
Head of Marketing, Motorola Lenovo
William Paterson
UK & Ireland Country Director, TCL and Alcatel
Previous Winners
Our 2025 winner was Max Taylor, CEO, VodafoneThree
